Marketing & Selling Your Home

How To Get The Best Price

When selling a home, my goal is to find the buyer willing to give the highest price in the shortest amount of time, with the least amount of hassle for you. This process should not be left to chance. To give your home the attention it deserves and to get the price that you want, you need to have strategies in place for marketing and selling your home. Our team, with Berkshire Hathaway HomeServices Tomie Raines REALTORS®, will give you the expertise, guidance and resources you need to sell your home at the right price.


The right marketing strategies are key to selling your home in Lansing or anywhere in the country. This means understanding your ideal buyer and knowing how to reach them. This also means leading with the best aspects of your home and showing potential buyers the features, amenities, and advantages your home has to offer. To do this, it helps to have a connection to a widely-used real estate network, like the MLS. Since so many buyers now conduct their home search online, giving your home a fantastic digital presence is also vital to selling your home.

We will use these strategies to spread the word about your home:

Flyers, postcards, brochures and traditional marketing

Digital marketing and SEO

Social media marketing

Listing on the MLS

Listing on Tomie Raines Home Finder Pro

Listing on Zillow, Trulia, and others

Home Staging & Open Houses

Once your home is getting attention from serious buyers, it’s time for home staging and open houses. This is an essential step in selling your home in Lansing, since local buyers will actually see and step into your home for the first time. This can often make or break their decision, and determine what type of offer you’ll receive.

This can put a lot of pressure on, but don’t worry. We’ll get your home ready for a successful open house by making sure it looks picture perfect, and we’ll show visitors your home’s best attributes.

  • Professional home staging services to highlight the best features of your home
  • Professional photography and video tours of your home
  • Hosting open house and guiding visitors through your home


The strategies involved in marketing and selling your home are all conducted with results in mind. As your representatives in the selling process, we want you to get the best price for your home, and we want the process to be easy and stress-free. You will always be kept in the loop during the process of selling your home. You will receive periodic marketing summaries, as well as a market analysis every 30 days. On average, our team sells homes within two to three months, with many homes selling as quickly as a few weeks.

Lisa Fletcher

It’s Good To Know™ Lisa Fletcher

Many of my credentials have influenced my success as a REALTOR®. My clients know they are working with a skilled professional when they work with me, and they enjoy the confidence and peace of mind throughout the home sale process. A great experience comes from continuing education, and I am proud of each new designation.

Ready to Start Selling Your Home? Let’s Work Together ›